HOMEGROWN

Potential Client:
What is HOMEGROWN?

Coach, at Farmer Gym:
Think of it as an online personal trainer, at a fraction of the cost. Through daily interaction, you’ll receive programming, instruction, and motivation via our interactive, online training platform, TrueCoach. We also converse through text and phone.

Potential Client:
Ok, thanks! But can you explain a little more?

Coach, at Farmer Gym:
Sure! Let me give you an example:

Travis reaches out to us inquiring about training. After conducting an initial consultation (via Zoom, FaceTime, or a phone call), both parties determine that they’re a good match. Expectations are established and goals are created.

A TrueCoach account is made for Travis. On an established day, Travis is ready to #dowork.

Every day — or at least on workout days — a detailed plan is created for Travis to follow. He then performs the workout on his time, where he wishes to exercise — at a YMCA, his garage, or anywhere he pleases. (Whatever equipment a person has, we utilize in the construction of his or her training.)

*The TrueCoach website, and app., setup resembles a calendar. One views the calendar platform to monitor and journal progress, and he or she has access to instructional videos and supplemental aids to best help progress.

Additionally, there is an instant messenger on TrueCoach that allows direct interaction between you and your coach. We are continually monitoring this to make sure we are there for you, always.

Potential Client:
Cool! I’m interested! Now, the question we all want to know: How much does it cost?

Coach, at Farmer Gym:
I’m happy to answer. $150.

Potential Client:
Typical personal training runs, like, $55-$75 an hour! So you’re telling me I get access to an experienced, proven coach for a month for only $150?!

Coach, at Farmer Gym:
Yep! As long as you’re willing to get sweaty on your own, this is perfect for you. I mean, who wouldn’t want to reach their fitness goals without all of the in-person hassle and cost?

Jason Harle